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Danielle Smith with Bristol Bloom Collective

EP# 112: Reimagining the Floral Industry: Danielle Smith’s Journey with the Bristol Bloom Collective

December 14, 20243 min read
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What makes Danielle Smith with Bristol Bloom Collective a good neighbor?

In the latest episode of the Good Neighbor Podcast, host Skip Monty sits down with Danielle Smith, the innovative force behind the Bristol Bloom Collective. This episode dives into the heart of a floral revolution that is reshaping East Tennessee's flower industry. Danielle, who transitioned from wedding photography to spearheading a local wholesale flower market, shares her passion for supporting local farmers and redefining the flower supply chain. The Bristol Bloom Collective champions East Tennessee's rich agricultural landscape, offering an alternative to traditional flower markets dominated by imported blooms. This collective approach not only supports local farmers but also dispels myths about competition with local florists.

Danielle’s journey is as inspiring as it is transformative. Starting as a wedding photographer, she noticed the potential of local blooms and the gap in the market for a wholesale platform dedicated to local flowers. Her love for flowers, combined with her professional background, allowed her to see an opportunity in an unused studio space. By converting this space into a bustling hub for local florists and farmers, Danielle is nurturing a community that thrives on local beauty. The Bristol Bloom Collective empowers local farmers by providing them a platform to sell their flowers wholesale, circumventing the challenges of farmers' markets and enabling a harmonious relationship with florists.

One of the most enlightening aspects of this episode is Danielle's effort to debunk the misconception that local flower farmers pose a threat to florists. Through the Bristol Bloom Collective, Danielle demonstrates how farmers and florists can coexist and thrive together. By offering a dedicated wholesale market for locally grown flowers, florists can access fresh, unique blooms that are not typically available through traditional wholesale channels. This initiative supports a sustainable and symbiotic relationship between growers and floral designers, ultimately benefiting the community with vibrant, locally-sourced bouquets.

Danielle's story also touches on the broader movement of flower collectives in the United States. These collectives are gaining momentum as more communities recognize the benefits of supporting local agriculture and reducing reliance on imported goods. The Bristol Bloom Collective is part of this larger trend, contributing to a shift in consumer mindset towards valuing locally-sourced products. Danielle highlights the unique advantages of local blooms, such as their freshness and the ability to grow specialty flowers like dahlias and sweet peas, which are difficult to import.

The podcast episode also delves into the challenges faced by female entrepreneurs in the floral industry. Danielle candidly shares her experiences navigating a male-dominated business landscape and the importance of community support. With many women at the helm of flower farms, the Bristol Bloom Collective not only supports local agriculture but also empowers female entrepreneurs. This aspect of Danielle's work adds another layer of significance to her mission, fostering a supportive network for women in business.

Listeners are encouraged to engage with the Bristol Bloom Collective by spreading the word and supporting local farms. Whether planning an event or simply appreciating the beauty of local flowers, community members can contribute to this flourishing initiative. As Danielle works on expanding the collective's reach and developing a website, she remains committed to making Bristol a more beautiful place through local blooms.

In conclusion, this episode of the Good Neighbor Podcast offers a compelling look into how one woman’s vision is transforming the floral industry in East Tennessee. Danielle Smith's Bristol Bloom Collective stands as a testament to the power of local entrepreneurship and community-driven initiatives. By fostering a supportive environment for local farmers and florists, the collective is redefining what it means to do business in the floral industry. This episode is a must-listen for anyone interested in local agriculture, floral design, or the inspiring stories of women leading change in their communities.

To learn more about Bristol Bloom Collective go to:

https://www.facebook.com/bristolbloom.collective/

Bristol Bloom Collective

(865) 386-0080


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